John Birnie

John has been a senior member active in client strategic business development initiatives with measurable success both within and outside of Hatch in the support of client digital transformations.

He is a Principal Consultant and the Global Lead for Asset Intelligence systems at Hatch. John has over (30) years of global experience in the Infrastructure, Utilities, and Industrial sectors, including Hydro Power Life Extension Projects. His expertise is in the multi-discipline delivery of advanced digital information and decision support systems across many hardware/software platforms including Digital Twins for operational improvements and asset lifecycle extension, leveraging data analytics for insight, generative AI for intuitive decision support, and Large Language models for automated and optimized user interfaces and visualization.

Bringing these digital solutions to this industry and supporting this digital transformation we deliver improved capital planning, operational performance, and better risk management strategies to the Hydro Power sector.